• Own onboarding for all GTM roles (Sales, SDR, CSM, etc.), designing and continuously improving a structured ramp program that accelerates time-to-productivity and ensures consistent execution. • Build and run our continuous enablement engine, ensuring teams stay up-to-date on: - New product launches and features - Messaging and positioning updates - Competitive landscape and differentiation - Process, tooling, and playbook improvements • Maximize the value of our AI and productivity tools, partnering with RevOps and Leadership to: - Drive adoption of enablement, CRM, and AI tools - Improve workflows and seller efficiency - Standardize best practices and usage patterns across the org - Continuously evaluate AI and enablement tools that reduce friction in how we work • Build and run our ongoing enablement and certification programs, ensuring GTM teams stay current on product, messaging, competitive positioning, and core selling skills as the company evolves • Create and maintain the GTM knowledge system, including: - Playbooks, battlecards, talk tracks, and internal documentation - Role-based enablement paths and certifications - A single source of truth for how we sell and win • Lead enablement for major launches and initiatives, partnering with Product, Marketing, and Leadership to: - Translate product updates into sales-ready messaging and execution - Build training plans, materials, and reinforcement strategies - Translate strategy into field execution at scale • Measure and prove enablement impact, by: - Defining success metrics (ramp time, win rates, productivity, adoption, etc.) - Continuously iterating programs based on performance data and field feedback - Treating enablement as a business lever, not just a training function