• Full ownership of eRetail media campaigns with hands-on optimizations to deliver results • Driving holistic media strategy and identifying growth opportunities across Walmart, Target, Amazon, and more • Be the main point of contact for clients, third-party vendors, and internal departments on all things marketplace media and paid search • Engage in daily communication with clients and internal teams to ensure alignment and success across campaigns • Unlock team potential by overseeing analysts’ work, providing mentorship, and offering strategic guidance under account leadership • Develop and execute marketplace media strategies, including strategic roadmaps, test plans, and risk/benefit analysis • Analyze results and deliver actionable insights to clients • Translate client objectives into campaign strategies and tactics, unlocking value and efficiency in campaign execution • Apply analytical reasoning, data analysis, and problem-solving skills to optimize campaigns and maximize performance • Provide proactive coaching, task management, and timeline requirements to specialists, fostering growth and functional expertise • Take ownership of performance evaluations and provide actionable feedback to support team development