• Identify, research, and target net-new potential customers within assigned territory or industry. • Develop a prospecting strategy leveraging outbound calls, emails, social selling, and networking. • Utilize marketing-generated leads, inbound inquiries, and industry events to create new opportunities. • Conduct discovery calls and meetings to uncover prospect pain points, business needs, and goals. • Deliver tailored sales presentations and product demos aligned to customer challenges. • Manage the full sales cycle from initial contact to signed contract, ensuring a smooth buyer experience. • Negotiate pricing, contracts, and deal terms in alignment with company policies and revenue objectives. • Maintain accurate and up-to-date opportunities in CRM (Salesforce, HubSpot, or Dynamics 365). • Provide timely and accurate sales forecasts to leadership. • Partner with Sales Development Representatives (SDRs) to maximize pipeline generation. • Collaborate with Marketing to refine messaging and campaigns for lead generation.