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Account Executive, Influencer Marketing
Location
United States
Posted
59 days ago
Salary
Not specified
Job Description
Role Description
Real Chemistry is looking for an Account Executive, Entertainment and Influencer Marketing to join our growing team! This position you would sit on the consumer and wellness team, focusing on our pharmaceutical client accounts working with HCP and Patient influencers.
This is a hybrid role, based in New York City, Boston, Chicago, Carmel, Lambertville, or San Francisco—or remotely within the US, depending on team and business needs.
What you’ll do:
-
Influencer and Celebrity Talent Procurement (Talent Casting & Negotiation)
- Participate in the Talent Procurement process for public relations, advertising, digital and influencer marketing campaigns
- Participate in internal casting sessions / brainstorming sessions (digital influencer, Health Care Providers, Patient, Celebrity etc.)
- Conduct outreach to Influencers and their representation (agents, managers, publicists, etc.)
- Manage talent vetting process and facilitate background checks (via third party service provider)
- Develop client-facing materials, including casting sheets, scopes of work, budget trackers, formal offers, Long-form Agreements
- Participate in the negotiation of Formal Offer and Long-form Agreements on behalf of brand and agency clients
-
Campaign Execution & Management
- Manage content creators – hosting briefing calls, managing them/content capture on site, facilitating client approvals and getting content live
- Participate in campaign management & coordinating logistics
- Facilitate Talent approvals of campaign materials
- Track/document all Talent/Influencer approvals
- Maintain Contract Tracker for each campaign
- Create campaign recap documents (as needed)
- Monitoring and daily tracking of performance insights that will be used to hone and improve client campaigns and programs
- Prepare weekly/monthly, campaign, project, etc. reports on predetermined measures of success
- Work closely in partnership with the account team, consistently mining data for opportunities to improve a campaign’s performance
- Support in the development of post-campaign case studies
- Management of Influencer database, keeping track of all influencer partnerships (past/present/future)
-
General
- Monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast to identify opportunities and relevant information for clients
- Manage and participate in day-to-day communications with clients and internal team
- Attend in-person client meetings, and new business pitches
- Participate in presentations to clients and prospective clients
- Coordinate and participate in conference calls between starpower account teams, and clients, agents, etc.
- Participate in data entry, evaluation, and database management; leverage agency tools, technology and database to analyze and provide data for clients
- Assist in the overall growth of the agency, including new business & networking
Qualifications
- 2-4 years of experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists
- Digital/social media savvy
- Creative, flexible, and self-motivated
- Strong organizational, written and verbal skills
- Proficient in Microsoft Word, Excel, PowerPoint, Outlook
- Agency or talent desk experience strongly preferred
Requirements
- Adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow
- Proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data
- Highly organized self-starter, able to work independently and under tight deadlines
Benefits
- Comprehensive benefit program and perks, tailored to your region
- Offices in key markets with free snacks
- Generous holiday and paid time off
- Options for private medical, dental, and vision plans
- Support in saving for the future
- Mental wellness coaching and support
- Access to more than 13,000 online classes with LinkedIn Learning
Job Requirements
- 2-4 years of experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists
- Digital/social media savvy
- Creative, flexible, and self-motivated
- Strong organizational, written and verbal skills
- Proficient in Microsoft Word, Excel, PowerPoint, Outlook
- Agency or talent desk experience strongly preferred
- Adaptable, resilient, and OK with adjusting your scope, responsibilities, and focus as we grow
- Proactive, driven, and resourceful with strong prioritization skills and a desire to dive into the data
- Highly organized self-starter, able to work independently and under tight deadlines
Benefits
- Comprehensive benefit program and perks, tailored to your region
- Offices in key markets with free snacks
- Generous holiday and paid time off
- Options for private medical, dental, and vision plans
- Support in saving for the future
- Mental wellness coaching and support
- Access to more than 13,000 online classes with LinkedIn Learning
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