• Senior Product Managers at Reason One own the product from strategy through delivery. • You'll develop a deep understanding of each client and their users, own the product roadmap, and ensure the work delivers the outcomes the client is investing in. • Partner with clients and stakeholders to define what the digital product needs to accomplish - for the organization and for its users - and establish the goals and success metrics (KPIs) that will measure it. • Conduct market research, competitive analysis, analytics reviews, and site audits to surface opportunities - both for initial product definition and for ongoing optimization of live digital experiences. • Develop and maintain the product roadmap, including delivery items, sprint breakdown, and milestones; for continuous innovation engagements, prioritize enhancements based on user data, client feedback, and business impact. • Define detailed product requirements and user stories for net-new features as well as iterative improvements to existing functionality. • Manage client expectations and product scope throughout project lifecycle. • Collaborate closely with the tech lead and dev team during implementation, providing product context and making scope decisions as they arise. • Post-launch, accountable for how the product evolves - synthesizing inputs from across the team to prioritize what gets improved, when, and why. • Work closely with Account Directors and Project Managers to maintain clear ownership across roles. • Collaborate with product management peers to push the practice forward. • Participate in Reason One’s B Corp mandate to improve our social and environmental impact.