WHIZZ

Whizz is an NYC-based mobility company on a mission to help the fast-growing and underserved segment of gig workers acquire and use expensive electric vehicles to boost their profits when traditional financing is not an option. We believe that everyone deserves the opportunity to access reliable and convenient mobility solutions, regardless of their financial or credit history. That's why we offer a range of vehicle ownership and financing options that are designed to democratize access and drive success for our customers. Our ultimate goal is to make transportation for delivery drivers as seamless and hassle-free as possible, so they can focus on what matters most: delivering top-quality service to their customers.

Performance Marketing Specialist

MarketingMarketingFull TimeRemote

Location

United States

Posted

17 days ago

Salary

Not specified

No structured requirement data.

Job Description

The Performance Marketing Specialist will be responsible for lead generation in the US market. Primary responsibilities include the effective launch and optimization of advertising campaigns on Google, Meta, and TikTok, as well as the rapid integration of content into landing pages and creatives using AI tools. Paid Media Management: Launching, managing, and optimizing advertising campaigns in Google Ads (Search, Performance Max), Meta Ads, and TikTok Ads. AI-Driven Production: Using AI (ChatGPT, Midjourney, etc.) to generate advertising offers, video scripts, and visual concepts. Landing Page Creation: Assembling and refining landing pages using builders (Lovable, Webflow) with a focus on high conversion. Design and Creative: Creating simple graphic materials and static banners (in Figma, Canva, or using AI) for hypothesis testing. Hypothesis Testing: Continuously running A/B tests (creatives, audiences, offers) and finding ways to reduce cost per lead (CPA). Analytics: Working with GA4 and an internal CRM to track funnel performance from click to bike rental.

Job Requirements

  • At least 2 years of working with paid traffic to Western markets (US is a plus).
  • Active use of AI tools for writing texts, creating images, and analyzing data.
  • Ability to independently create a high-quality landing page and create a neat banner (without waiting for a designer).
  • Data-driven approach: Understanding of metrics such as CTR, CR, CAC, ROMI.
  • English Level B1+ (Intermediate and above) – fluent written communication, understanding of courier slang and the US market.
  • Flexibility to work at a startup's pace and quickly switch between tasks.
  • Work on an international project with a real, physical product.
  • Access to a modern tool stack and the freedom to implement your ideas.
  • KPIs and the ability to see the real impact of your work on the streets of New York and other US markets.

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