• Manage the development, execution and measurement of long and short-range sales and go-to-market planning, team, sales processes, and customer success. • Develop the sales and operating plans and establish plans for maintaining the highest level of efficiency, integrity, service-levels, quality, and accuracies within the sales and customer-focused functions to achieve company’s goals and strategies • Work with the sales leadership team, marketing team, and district sales team / area sales managers to formulate and execute sales, marketing and customer success initiatives. • Creating and executing an ongoing strategic plan and process to effectively develop and manage your assigned area, driving growth and profitability • Establishing relationships with key decision makers and influencers within your area of responsibility and among team members supporting bidadoo’s customers • Own all customer commitments and agreement – their completeness and accuracy, compliance, timely execution, delivery of equipment, titles, liens, registrations and other documentation, completion of repairs and make-ready, and the execution of all other contractual requirements • Serve as the lead in fostering a culture of clear direct communication within the area and throughout the company so that roles and responsibilities are understood, cross-function cooperation is encouraged, and team member engagement is maximized • Ensure all aspects of sales process and customer lifecycle are carried out: complete appraisals, manage sales strategy and process, balance risk on opportunities including the consideration of longer term implications, resolve / approve value debt issues and participate in the preparation and presentation of all large customer deals. • Ensuring team is generating leads for both buyers and sellers and filling your region’s sales pipeline with items for each weekly auction, marketplace and other sales channels • Consulting with customers on the valuation and sales estimates of machinery and equipment. • Driving the appraisal process and turnaround timeline. • Training, coaching, mentoring, and leading team to use tools to sell the bidadoo value and represent the company with bidadoo Pride, industry expertise, being a Trusted Advisor to our customers • Building buyer and seller value via auction day contact campaigns to drive buyer activities, develop relationships with buyer pool and deliver bidadoo pride • Hires, trains, develops and evaluates personnel. Takes corrective action as necessary on a timely basis and in accordance with company policy. Ensures compliance with current federal, state and local regulations as well as safety procedures. Consults with Human Resources as appropriate.