CDW Corporation is a leading multi-brand provider of information technology solutions to business, government, education and healthcare customers in the United States, the United Kingdom and Canada. A Fortune 500 company and member of the S&P 500 Index, CDW helps its customers to navigate an increasingly complex IT market and maximize return on their technology investments. For more information about CDW, please visit www.CDW.com. Our broad array of products and services range from hardware and software to integrated IT solutions such as security, cloud, hybrid infrastructure and digital experience.

Marketing Campaign Lead

MarketingMarketingFull TimeRemoteTeam 10,001+Since 1984H1B SponsorCompany Site LinkedIn

Location

Minnesota

Posted

18 days ago

Salary

Not specified

Bachelor Degree3 yrs expEnglishAWSCloud

Job Description

• Oversee and coordinate the execution of marketing campaigns across various channels, including email, paid social/display, ABM, webinars, and content promotion • Use tools like HubSpot, Salesforce, and 6sense to manage campaign workflows, assets, and automation • Map campaign timelines and deliverables based on target audiences and business goals • Ensure smooth end-to-end flow—from asset creation to launch to post-campaign follow-up • Work closely with Cloud Advisors, marketing operations, design, and content teams to align on messaging and activation • Coordinate across internal and partner teams (like AWS) for co-marketing and funding opportunities • Monitor campaign performance (MQLs, SALs, influenced pipeline) and track key metrics across Salesforce and HubSpot • Generate campaign recaps and performance reports with actionable insights • Recommend optimizations for improved engagement and conversion

Job Requirements

3+ years of experience in B2B marketing, preferably in cloud, SaaS, or tech
Proven success in campaign and project management—from kickoff through execution
Experience using marketing automation (HubSpot, Marketo), CRM (Salesforce), and ABM platforms (6sense a plus)
Experience with digital advertising platforms like Google Ads and LinkedIn Advertising
Comfortable working cross-functionally and managing multiple campaigns simultaneously
Detail-oriented, highly organized, and focused on delivering outcomes
Familiarity with B2B buyer journeys, tech personas, and sales cycles.
Clear communicator with strong written and verbal communication skills
Data-savvy and able to translate metrics into actionable insights
Curious and adaptable—you stay ahead of marketing trends and tech.