• Drive the growth of Castolin Eutectic’s wear services, including CDP wearplate, Castotube, LaserClad and other complementary products, by targeting key strategic accounts in the MINING, POWER GENERATION, CEMENT, AND STEEL INDUSTRIES. • Work closely with the Services Team to provide technical and application support. • Build and maintain strong relationships with key accounts, including but not limited to end users in mining, cement, and OEMs, to understand their needs and deliver tailored solutions. • Identify prospects and existing customers needs that fit the company’s services capabilities. • Develop messaging for new customer acquisition and existing customer expansion. • Maintain an Opportunity Pipeline within Dynamics CRM and provide an opportunity report update to Management. • Provide technical, design, and product support to customers, addressing wear-related queries and assisting with proposals and quotations. • Maintain contact and cooperation with other regions to share best practices and drive continuous improvement in technical and commercial approaches. • Ensure the achievement of sales volumes, revenue targets, and enhanced gross profit margins for the Wear Services business. • Support the development of the organization's vision, mission, and objectives to generate revenue and profitability. • Responsible to identify and effectively communicate and support the resolution of critical business issues. • Represent the company at marketing events, trade shows, conferences, and training workshops. • Keep key documentation updated on CRM and deliver expense reports on a weekly basis.