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Senior Paid Media Manager

Performance MarketingPerformance MarketingFull TimeRemoteTeam 201-500Since 1983H1B No SponsorCompany Site LinkedIn

Location

United States

Posted

26 days ago

Salary

$75K - $85K / year

Bachelor Degree3 yrs expEnglish

Job Description

• The Senior Paid Media Manager is a strategic leader who helps SRW | CA client brands in the better-for-you CPG world drive engagement and sales through social, digital and retail media channels. • The Senior Paid Media Manager finds great joy in the words, “optimization” and “insights.” • Spotting trends and helping our clients and creative teams capitalize on them comes second nature. • They know success is nothing if it’s not properly communicated with reporting. • Above all - they can easily translate actual data into words and make our clients understand their paid media plans.

Job Requirements

Experience working with CPG brands is mandatory.
Proven experience managing budgets and media campaigns across paid social, display/search, and/or retail media (expertise in at least one required).
Experience connecting media impact to broader brand and business outcomes is a plus.
Ability to manage multiple client projects with strong organization, attention to detail, and excellent communication.
Curiosity and passion for digital, social, and emerging media platforms.
Proficiency with organic social channels (Facebook, Instagram, TikTok, Pinterest).
Working knowledge of Google Analytics, Google Ads, Google Tag Manager, and SEO; certifications are a plus.
Experience with or ability to learn retail media platforms and DSP environments.
Strong understanding of digital marketing terminology, data interpretation, and how media drives revenue and business growth.