• Lead the development and execution of integrated, multi-channel campaigns aligned to strategic priorities. • Coordinate campaign activities across email, digital advertising, events, and paid media. • Manage campaign setup and execution in marketing platforms such as HubSpot, Salesforce, Demandbase, and other tools. • Partner with product marketing and strategy teams to understand messaging frameworks and campaign goals. • Collaborate with creative, digital, social media, and communications teams to ensure cohesive execution across channels. • Develop and maintain campaign project plans, timelines, and deliverables. • Monitor campaign progress and proactively address risks or delays. • Track campaign performance using dashboards and analytics tools. • Collaborate with sales teams to support targeted campaigns and ensure alignment on messaging and follow-up strategies.