• Manage, mentor and develop a highly successful marketing team focused on our compounding and assigned FDA-approved portfolios. • Develop and execute go-to market strategies for responsible brands. • Work cross-functionally with multiple departments to align and compliantly execute critical initiatives. • Provide proposals, input, and support on key messaging for the products. • Maintains up-to-date product and industry knowledge by regular review of the literature, co-traveling with field sales personnel, and attending local conferences. • Understand customer behavior and deliver relevant messaging through various marketing channels. • Lead project scope for qualitative and quantitative market data/research to continually gain a deeper understanding of the customer, brand, and market • Play a leadership role in all materials to ensure appropriately developed and put through regulatory approvals, including OPDP submission, before dissemination. • Develop and manage marketing budget. • Partner and support the development of the public relations strategy by implementing, interpreting, and translating clinical data into commercial implications. • Utilize relevant data from existing CRM (Salesforce) to drive new marketing initiatives, track progress, and report results. • Evaluate ongoing campaigns and propose new ways to boost sales and new opportunities. • Coordinate with the clinical team on new product trials and gather valuable feedback. • Plan and participate in industry tradeshows. • Communicate frequently with field sales reps to understand how to build better tools • Build and maintain strong relationships with key opinion leaders. • Execute and manage KOL activities including advisory boards, commercial presentations, conference activities, and KOL meetings. • Stay positive and solution-focused and suggest product improvements and innovation. • Become an advocate for our customers and understand how we can better communicate and serve them.