• Develop and manage client relationships within the command & control, operations center, and mission-critical markets. • Drive new business development while managing and growing existing accounts. • Identify client needs and propose customized AV solutions, with a focus on command & control systems. • Collaborate with engineering, design, and project management teams to deliver solutions that meet customer requirements. • Manage the full sales cycle, from prospecting and presentations to proposal development, negotiation, and closing. • Represent the company at industry events, trade shows, and client meetings. • Achieve and exceed sales targets and performance metrics.