• Serve as a core owner of AlphaSummit planning and execution, partnering with the VP of Experience Marketing to bring the company’s conference vision to life • Translate business goals (customer value, pipeline impact, product education, brand positioning) into a clear, executable event strategy • Manage the full event lifecycle, including timelines, budgets, registration, logistics, speaker coordination, and on-site execution • Lead and manage external vendors, including production agencies, venues, AV and technical partners, and experience providers; oversee RFPs, contracts, scopes of work, and delivery • Own operational decisions with a strong understanding of strategic intent and business impact • Partner cross-functionally with Product Marketing, Brand & Creative, Content, Comms, Sales, and Customer Success to ensure alignment and execution • Act as the central point of coordination, keeping internal teams and partners aligned on timelines, deliverables, and expectations • Serve as a key on-site leader during AlphaSummit, maintaining a calm, solutions-oriented presence during live execution • Partner with Marketing Operations to track performance metrics, gather and analyze post-event feedback, and drive continuous improvement year over year