Resilinc

Strengthening the supply chains that power our lives.

Senior Director, Demand Generation

Performance MarketingPerformance MarketingFull TimeRemoteTeam 201-500Since 2010H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

101 days ago

Salary

Not specified

Bachelor Degree10 yrs expEnglishSFDC

Job Description

• Join the Future of Supply Chain Intelligence — Powered by Agentic AI • Resilinc’s marketing organization is entering its next growth phase; scaling from high-touch, analyst-supported campaigns to a repeatable, data-driven demand engine leveraging AI and agentic technologies that fuel both inbound and outbound pipeline generation. • The Senior Director, Demand Generation will scale a modern, revenue-focused demand team and engine that integrates inbound, outbound, ABM, and marketing operations. • This leader will connect programs to pipeline impact, own demand creation end-to-end, and partner cross-functionally with Product Marketing, Brand, Sales, and RevOps. • You’ll oversee a system that consistently drives marketing-sourced and influenced pipeline across Resilinc’s growth verticals and segments. • This role is both strategic and operational. Ideal candidates are strategic operators, fluent in funnel math, performance data, and cross-functional collaboration, who know how to turn campaigns into measurable revenue outcomes.

Job Requirements

  • 10+ years of B2B SaaS demand generation experience, ideally including experience with AI product companies.
  • Experience in enterprise tech or regulated industries (supply chain, manufacturing, life sciences, compliance) highly preferred.
  • Proven success driving pipeline creation at scale ($10M+ quarterly) and measurable conversion across the funnel. Bowtie funnel experience preferred.
  • Hands-on expertise with marketing automation (Marketo), CRM (SFDC), and intent and analytics (6sense, Zoominfo, Clay, PowerBI).
  • Experience integrating paid, organic, and ABM tactics in multi-touch programs.
  • Strong operational acumen. Understands attribution, funnel math, and revenue modeling.
  • Collaborative, hands-on leader who thrives building and scaling high performing teams in a global, cross-functional, enterprise environment.
  • Familiarity and hands-on experience with AI-first or AI-assisted marketing tools and automation is important.

Benefits

  • Full-stack benefits for health, wealth and wellbeing to keep you thriving

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