IDERA Software
Helping IT professionals efficiently manage their databases.
PPC Lead Consultant
Performance MarketingPerformance MarketingContractRemoteTeam 51-200Since 2000H1B No SponsorCompany SiteLinkedIn
Location
United States
Posted
93 days ago
Salary
Not specified
English
Job Description
• Develop and manage PPC campaigns across Google Ads, Bing, LinkedIn, and other relevant platforms.
• Conduct keyword research, audience targeting, and competitor analysis.
• Monitor and optimize campaign performance to improve CTR, conversions, and ROAS.
• Create compelling ad copy and collaborate with design teams for engaging creatives.
• Perform regular A/B testing on ads, landing pages, and targeting strategies.
• Analyze performance data and provide actionable insights and recommendations.
• Manage budgets, forecast performance, and ensure cost-efficient spending.
• Stay updated on industry trends, platform changes, and best practices.
• Prepare detailed performance reports and present findings to the team.
Job Requirements
- Proven experience as a PPC Specialist/Consultant managing high-volume campaigns.
- Strong proficiency with Google Ads, Google Analytics, and other paid media tools.
- Excellent analytical skills with the ability to interpret data and make strategic decisions.
- Experience with SaaS or API-based solutions is a strong plus.
- Strong copywriting skills and familiarity with A/B testing methodologies.
- Ability to work independently and deliver results in a fast-paced environment.
- Strong communication and presentation skills.
Benefits
- An Equal Opportunity Employer - All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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