• Formulate the strategic planning of the product • Collaborate closely with the development team, leading and driving the targeted creation and successful release of features. • Identify ways to improve customer satisfaction through the design and supervision of a comprehensive set of products, tools, and features. • Create product-related promotional and marketing materials, and drive product and product strategy. • Establish a feedback loop with customers to incorporate enhancements into the product. • Continuously monitor industry trends, emerging technologies, and best practices.