• Develop and execute a strategic sales plan to achieve sales targets and expand customer base in the mid-market segment • Identify and qualify leads through research, networking, and cold-calling • Build and maintain strong relationships with key decision-makers and influencers • Deliver compelling product demonstrations and presentations to potential clients • Negotiate and close sales contracts, ensuring customer satisfaction and long-term success • Collaborate with cross-functional teams to ensure seamless onboarding and implementation of new accounts • Stay up-to-date with industry trends and competitive landscape