• Daily management of paid digital media campaigns for a variety of clients and budgets. • Work within client budgets and seek methods to improve metrics like cost per click, conversion rates, etc. • Leverage our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future • Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions • Continuously measure and optimize campaign performance while also establishing benchmarks and recommend future tests • Communicate with clients on all elements of the campaign, including planning, performance, and project status • Prepare reports and present results to clients and management • Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.) • Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives • Build effective relationships with all clients • Gather data on consumer, competitor, and market conditions including building and maintaining test and learn environments with data-driven decision making that furthers all platforms and campaigns. • Testing against benchmarks each quarter.