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Acquisition Director – Programmatic
Location
United States
Posted
48 days ago
Salary
$100K - $115K / year
Bachelor Degree5 yrs expEnglish
Job Description
• Serve as the clients’ go-to expert in Programmatic while also overseeing Search and Social channel performance for client campaigns.
• Own end-to-end campaign strategy and execution across DV360, The Trade Desk, Amazon DSP, Google Ads, Meta, and more.
• Build and present multi-channel media plans with clear budget allocations, KPIs, pacing, and testing roadmaps.
• Drive continuous optimization using a deep understanding of real-time bidding, audience segmentation, and platform algorithms.
• Collaborate with creative and analytics teams to develop test-and-learn strategies that improve performance across all channels.
• Provide high-touch communication with clients, including strategic recommendations, performance reporting, and actionable next steps.
• Stay ahead of trends in ad tech, platform capabilities, and data privacy regulations to inform and future-proof campaign strategy.
• Analyze performance across channels, synthesize insights, and deliver executive-level reporting and recommendations.
• Develop strategic roadmaps and test plans that ladder up to client business goals, with a strong focus on efficiency and scale.
• Train and mentor junior team members in performance marketing best practices and platform fundamentals.
Job Requirements
- 5+ years of experience in paid media with deep, hands-on expertise in Programmatic advertising (DV360, The Trade Desk, Amazon DSP).
- Proven experience managing large-scale, data-driven media campaigns across Search (Google/Bing) and Social (Meta, TikTok, LinkedIn).
- Skilled in performance analytics, forecasting, pacing, A/B testing, and translating insights into action.
- Comfortable managing multi-million dollar budgets with accountability to strict performance KPI.
- Excellent communication and client-facing skills, with the ability to simplify complexity and drive alignment.
- Strong understanding of attribution models, conversion tracking, and incrementality testing.
- Self-starter mindset and thrives in a fast-paced, entrepreneurial, and collaborative environment.
Benefits
- Competitive salary with performance-based bonuses.
- Health, dental, and vision insurance.
- Paid time off and holidays.
- Opportunities for professional development and career growth.
- A creative and collaborative work environment where your ideas and contributions are valued.
- Medical, Prescription, Dental, & Vision Insurance Benefits.
- Life and Accident Insurance Plans.
- Short and Long Term Disability Plans.
- Employee Assistance Programs.
- Employee Purchase Programs with thousands of discounts available.
- Family Forming Plans.
- Secure Travel & Identity Theft.
- Health Savings Account (HDS).
- Health Care Flexible Spending Account (FSA).
- Access to MetLife Legal Plan Services.
- 401k Match Plans.
- Commuter Transportation Benefits.
- Access to Virtual Health Services such as Telaheath, 2nd.md and Calm App.
- Paid Holidays (long weekends and end of the year closure).
- Flexible / Numerous PTO Days.
- Half-Day Fridays All Year (Not Just in the Summer!).
- New MacBook Pros and additional office needs for reimbursement.
- Communal Meeting Rooms and Standing Workstations are Available in our NY Office.
- Company Events & Happy Hours.
- 10 Week Paid Parental Leave.
- Tuition Reimbursement Of Up To $5,000 per calendar year
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