Bobbie

This executive will own Company core commercial engine, holding end-to-end accountability for the revenue funnel across Retail Sales and Direct-to-Consumer channels, including strategy, execution, and P&L ownership. Key duties involve driving profitable, scalable growth in established channels through commercial strategy, retail leadership, and scaling the DTC business.

Chief Growth Officer driving Bobbie’s core commercial engine across channels

This role is responsible for driving revenue growth by shaping the product vision and defining positioning for new and existing products, identifying market opportunities aligned with the brand. The director will partner cross-functionally to execute successful product launches and ensure alignment across R&D, Brand, Commercial, and Operations teams to maximize adoption and return on investment.

Director of Innovation and Product Marketing driving revenue growth for Bobbie's product vision

VP of Supply Chain leading strategy and operations at Bobbie