• Qualify inbound leads: Engaged brands get routed to you for qualification. You confirm fit, engage decision-makers, and book demos for our Account Executives – speed matters, and you're expected to respond fast • Run outbound prospecting: Research and identify high-fit DTC brands on Shopify, build targeted prospect lists, and run multi-channel outreach campaigns (cold calls, email, LinkedIn, creative plays) • Book qualified meetings: Your primary metric. A qualified meeting means the brand is the right size, a decision-maker was on the call, and the demo actually took place • Own the pre-demo experience: Manage no-shows and reschedules, prepare pre-call research packets for AEs, and make sure every meeting is set up for success • Become a product expert: Develop enough fluency in OuterSignal's platform and the eCommerce landscape to articulate value in 30 seconds and earn more time on every call • Maintain CRM discipline: Manage sequences, keep the CRM clean, and ensure every lead has accurate source attribution • Build creative outreach plays: Go beyond the standard cold email – think personalized videos, sample enrichment reports, warm intros through partners, and conference networking