• Selling to new logos, end-users through channel partners, leveraging all routes to market. • Selling our market-leading Cyber Security Products (CSP) Portfolio (Data and Application Security). • Understanding of the client’s business and the industry in which they thrive, the corresponding Data Protection initiatives (e.g. PCI, SOX, HIPAA, NERC, etc). • Identifying how we can match the customer needs, developing compelling business value propositions for our solutions and ultimately closing opportunities. • Works in tandem with Systems Engineers, Customer Service Managers, and Product Management to understand customer needs and current trends with cyber threats to educate customers and prospects on how Imperva capabilities can best protect them. • Drives opportunities at the strategic and tactical level both directly and with Channel Partners. • Develops and maintains strong relationships with key client decision-makers, including maintaining a sales strategy based on customer’s requirements. • Directs customer service improvement activities. • Keeps informed on new products, services, and other general information of interest to customers, through successful completion of Imperva Sales Training and self-study. • Stays informed of customer business opportunities and competitive landscape. • Regularly briefs Imperva management on status, prospects, and current needs of top customers. • Keeps records and generates reports on all phases of activities, including Account Plans, Win Plans, Opportunity Status, and Forecasts. • Participates in varied sales activities requiring perseverance, preparation, ingenuity, and responsibility.