• direct and manage all critical sales activities • provide reporting and analysis support functions for the region • support the execution of the business objectives at a regional level • identify market opportunities and analyze team effectiveness • develop solutions for the region • meet and exceed regional sales goals in line with company incentive compensation plan to help the corporation in achieving revenue targets • utilize account planning process as an effective sales management tool to maximize sales • effectively analyze sales data to identify opportunities or key business issues • strategically allocate area sales effort and resources based on account priority • serve as a resource in sales planning and data interpretation for Sales & Marketing management • make sales calls on strategically important accounts in area jointly with Cardiopulmonary Specialists and manage KOLs and key accounts • conduct regular sales meetings focused on sales progress, business opportunities, competitive issues, and ongoing training • make periodic presentations to senior management regarding sales trends, market characteristics and resource needs • assist in the development of sales goals, training programs, incentive plan design, and sales force alignment • stay current with PH community news including reading journal articles, literature searches, attending regional and national symposia in relation to PAH/PH-ILD • conduct interviews, make hiring decisions, provide salary recommendations, monitor and assign work, coach, mentor and develop employees • develop work plans and conduct performance evaluations • perform regular field rides with direct reports