Pine Services Group

A permanent home for industry leading software partners and independent software vendors (ISVs).

Director of Marketing

Chief Marketing OfficerChief Marketing OfficerFull TimeRemoteTeam 501-1,000Since 2021Company SiteLinkedIn

Location

United States

Posted

18 days ago

Salary

$135K - $145K / year

Bachelor Degree7 yrs expEnglishERPSQL

Job Description

• Own full-funnel performance (Visitor → Lead → MQL → SQL → SAO) • Drive measurable pipeline with a 3x coverage target • Optimize conversion and lifecycle governance • Strengthen strategic vendor partnerships, with QAD as a priority • Operate as a revenue partner to Sales, Customer Success, and executive leadership • Design and execute integrated campaigns across regulated manufacturing verticals • Develop compliance playbooks, regulatory checklists, and industry case studies • Conduct quarterly partnership reviews • Define lifecycle stages (Lead/MQL/SQL/SAO) with qualification and recycle rules • Improve conversion through structured monthly testing (landing pages, offers, forms, routing, nurture)

Job Requirements

  • 7+ years B2B marketing with measurable marketing-sourced and influenced pipeline accountability
  • Direct experience working hand in hand with a sales team, owning cross-department collaboration and communication
  • Proven ability to generate self-sourced pipeline when vendor leads are limited
  • Strong multi-channel execution (paid, SEO, content, nurture, events, partner campaigns)
  • Marketing operations fluency (CRM/MA lifecycle stages, routing, scoring, dashboards, attribution)
  • Hands-on HubSpot and/or Salesforce/Pardot/Marketo experience
  • Ability to partner with Sales and enforce SLAs
  • Preferred: Experience marketing into regulated manufacturing industries (Defense/ITAR, Life Sciences/FDA, Automotive/IATF)
  • Preferred: ERP ecosystem experience (QAD, NetSuite, Infor, IFS, Epicor, ISVs, resellers)
  • Preferred: Direct MDF execution experience
  • Preferred: Comfort leveraging AI-driven marketing tools and enablement platforms

Benefits

  • Incentive Compensation: $30,000
  • Total Compensation at Plan: $165,000–$175,000

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