• Lead outbound prospecting efforts into enterprise employers and senior benefits decision makers. • Qualify and advance inbound leads, ensuring only high-quality opportunities move forward. • Research and map target accounts — identifying key executives, brokers, TPAs, and other stakeholders in the employer benefits ecosystem. • Develop tailored, insight-driven messaging that resonates with Fortune 500 buyers. • Collaborate with RevOps and Sales leadership to design and refine BDR processes, cadences, and KPIs. • Share feedback and insights to continuously improve our targeting, messaging, and go-to-market strategy. • Track activities and maintain accurate records in Salesforce. • Consistently hit and exceed activity, pipeline creation, and meeting targets.