Strategy | Insights | Activation

CRO Manager

Conversion Rate OptimizerConversion Rate OptimizerFull TimeRemoteTeam 11-50Since 2019H1B SponsorCompany Site LinkedIn

Location

Oregon

Posted

39 days ago

Salary

$80K - $110K / year

Bachelor Degree2 yrs expExperience acceptedEnglish

Job Description

• Develop and implement data-driven conversion rate optimization strategies to improve website performance and increase CVRs • Monitor and analyze website and digital campaign performance using web analytics tools and dashboards • Conduct qualitative and quantitative research to identify user behavior, friction points, and other areas of improvement • Build and execute A/B and multivariate tests to optimize website experiences, user flows and conversion funnels • Collaborate with cross-functional teams, such as performance marketing, design, and development, to implement optimization strategies • Provide actionable insights based on client and industry data to drive continuous improvement in business KPIs • Stay up-to-date with industry trends, best practices, and emerging technologies in CRO • Monitor impact of optimization efforts on KPIs, generate reports, and present findings to stakeholders that clearly outline test outcomes, impact, and next steps

Job Requirements

Bachelor’s degree or comparable work experience
2-3 years of experience in CRO or similar role
In-depth knowledge of web analytics tools (ex: Google Analytics and Hotjar) and hands-on experience with experimentation tools and platforms (ex: Optimizely, VWO etc.)
Proficiency in A/B testing and optimization techniques and a strong understanding of conversion funnels, user journeys, and how they impact marketing performance
Excellent analytical and problem-solving skills
Strong written and verbal communication skills
Detail-oriented with an excellent track record for accuracy
Ability to manage multiple tasks and meet deadlines
Ability to work independently and collaboratively in a team environment
Email CRO and testing a plus