Emerald
We grow our customers’ businesses 365 days a year through Connections, Content, and Commerce
Brand Success Manager
Location
New York
Posted
17 days ago
Salary
$70K - $75K / year
Bachelor DegreeEnglish
Job Description
• Serve as the primary point of contact for brand and marketing teams for all platform-related needs, questions, and requests
• Develop a deep understanding of each brand’s nuances, show objectives, timelines, and marketing strategies to accurately capture platform requirements
• Gather, document, and prioritize brand and show-specific requirements across platforms, including: Marketing automation, Event registration platforms, Event mobile applications, Billing and show setup platforms
• Translate brand requirements into clear, actionable inputs for Platform Managers and delivery teams
• Identify and manage dependencies, sequencing, and impacts across multiple platforms to ensure coordinated and timely execution
• Partner closely with Platform Managers to review requirements, confirm feasibility, align on approach, and support successful implementation
• Manage timelines, milestones, and deliverables across multiple brands and shows, ensuring commitments are met
• Validate that implemented solutions align with documented brand requirements and business objectives prior to launch
• Proactively surface risks, gaps, or misalignment and work with Platform Managers and stakeholders to drive resolution
• Facilitate ongoing communication between brand teams and platform teams to ensure transparency and shared understanding
• Leverage AI-enabled tools (e.g., for requirements summarization, documentation, workflow efficiency, or insights) to improve speed, accuracy, and consistency of processes
• Provide structured feedback and insights to Platform Managers to inform playbooks, training materials, and repeatable workflows
• Identify recurring brand needs and process inefficiencies and recommend improvements to streamline cross-platform delivery.
Job Requirements
- Experience working within a B2B event, tradeshow, experiential marketing environment, or related field preferred
- Proven experience acting as a liaison between business stakeholders and technical or operations teams
- Strong project management capabilities, including managing timelines, dependencies, and multiple concurrent initiatives
- Comfort working across integrated digital platforms and understanding cross-system dependencies
- Highly detail-oriented with strong organizational and follow-up skills
- Excellent written and verbal communication skills with the ability to translate business needs into clear requirements
- Ability to manage multiple brands and shows concurrently in a deadline-driven environment
- Self-starter who works independently while collaborating effectively across teams
- Solution-oriented mindset with a focus on efficiency, continuous improvement, and scalable processes
- Experience and comfort adopting new tools and technologies, including practical use of AI to enhance productivity and workflow efficiency.
Benefits
- unlimited vacation for exempt employees
- flexible working locations
- 401(k) plan with a company match
- medical/dental/vision coverage with inclusive provisions including transgender services and fertility benefits
- parental and caregiver leave
- dependent, commuter and FSA benefits
- professional development programs like Toastmasters
- mental wellness tools
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