MarTech Enablement - Mid Level
Location
Arizona + 3 moreAll locations: Arizona, Florida, North Carolina, Colorado
Posted
23 days ago
Salary
Not specified
Job Description
Job Requirements
- Shepherds Digital or Technology product and experience opportunities from idea to market validation through collaboration with all relevant stakeholders and SMEs (Business, UX, Technology, Ops, Marketing, etc.)
- Creates Business Case artifacts and hypotheses for scoping of Digital or Technology product and experience opportunities.
- Continuously leverages data-driven problem-solving techniques and analytical rigor to understand and report on product and experience performance against KPIs and KRIs.
- Generates meaningful insights through a variety of tools and resources to uncover areas of opportunity to inform Digital or Technology product and experience improvements.
- Develops customer (i.e., business partners, members, stakeholders) relationships to collaborate and understand current and future business needs.
- Prepares compelling presentations, and other forms of communication, to present and communicate complex concepts to a diverse audience.
- Researches and identifies industry best practices and trends to increase effectiveness of Digital or Technology products.
- Maintains and applies a maturing knowledge of the Business, Technology, UX, and relevant experiences and processes and an academic understanding of Product Management.
- Ensures risks associated with business activities are effectively identified, measured, monitored, and controlled in accordance with risk and compliance policies and procedures.
- What you have:
- Bachelor’s degree; OR 4 years of related experience (in addition to the minimum years of experience required) may be substituted in lieu of degree.
- 4 years Digital/Technology Product Management experience, to include Digital/Technology experience in Strategy/Planning, Innovation, User Experience, Process Engineering, Analytics, Research/Testing. 1 year of Customer Contact Channel experience within Insurance or Financial services industry will take place of 1 year of the minimum experience required.
- Demonstrated ability to effectively develop, present, influence, and communicate business decisions.
- Knowledge of Agile Methodology.
- What sets you apart:
- Foundational Experience in Marketing Technology Enablement
- 1–3 years of experience supporting change management, training, or adoption programs for MarTech and AdTech platforms.
- Familiarity with Key Marketing Platforms
- Exposure to tools such as Adobe Experience Cloud, Salesforce Marketing Cloud, Workfront, or similar marketing technology solutions.
- Basic Understanding of Change Management Principles
- Knowledge of frameworks for driving adoption and supporting organizational change.
- Training & Communication Support Skills
- Ability to assist in creating user guides, training materials, and communication plans for technology rollouts.
- Collaboration Skills
- Experience working with cross-functional teams to coordinate enablement activities and gather feedback.
- Technical Aptitude & Learning Orientation
- Interest in learning platform capabilities and supporting technical onboarding for end-users.
- Attention to Detail & Organizational Skills
- Strong ability to manage documentation, track enablement activities, and ensure accuracy in training resources.
- Growth Mindset & Career Development Orientation
- Desire to build expertise in marketing technology enablement and advance into senior roles.
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