• Execute positioning and client-facing content for new product launches and existing offerings across multiple verticals and customer segments. • Maintain and update existing assets to ensure positioning remains current as the market evolves, product changes, or data is enhanced. • Partner with cross-functional teams to translate product capabilities into clear customer value and market differentiation. • Build product messaging to support Business Development campaigns, content strategy and development, and Sales talk tracks. • Partner with Enablement to create core enablement assets including pitch decks, battlecards, objection-handling guides, one-pagers, and case studies. • Lead internal product readiness and training sessions to ensure customer-facing teams are able to effectively communicate value and win deals. • Incorporate feedback from the Commercial team to iterate on messaging, positioning, and enablement materials post-launch.