• Drive Customer Acquisition & GTM Experiments: Design and run early go-to-market experiments to discover repeatable ways to reach high-intent audiences. This includes scrappy, high-signal tactics such as targeted outreach, ecosystem engagement, founder-led sales, and experimentation with messaging and channels while prioritizing learning and signal over scale. • Own Messaging, Positioning & Meaningful Technical Content: Craft the core narrative and value proposition. You will lead the content marketing strategy, experimenting with different messages across blogs, landing pages, and use cases to see what drives adoption. You will identify the most compelling stories and collaborate with the engineering team to ensure technical accuracy, while you focus on optimizing the funnel and communicating the "why" behind Tabstack to drive conversion. • Establish Commercial Validation & Sales: You will help secure our first wins. Whether this is closing paid contracts or securing committed design partners, you are responsible for proving the commercial viability of the product. • Generate Product Feedback Loops: You are the frontline researcher. You will translate customer objections and friction points into structured feedback for the engineering and design teams to prioritize the roadmap.