• Create technical tutorials, deep dives, quickstart guides, and how-to guides using real configs, datasets, and results • Produce clear, concise video demos (2-5 minutes) featuring live walkthroughs, diagrams, and screenshots • Write blog posts that showcase new features, integrations, and attack techniques • Validate fixes and new features; create content to promote these for prospects and customers • Drive the OSS to Enterprise adoption transition pathways of our technical practitioners • Identify high-value open source users and build programs to move them into the enterprise path • Collaborate with the DevRel team to support user journeys in Discord and GitHub including answering questions, turning FAQs into docs, and surfacing product feedback • Share practical tips and insights in external communities (Reddit, Hackernews, Product Hunt, LinkedIn, etc.) to build awareness • Surface insights on what's resonating (and what's not) to improve PLG conversion • Submit and deliver talks at security conferences (Black Hat Arsenal, BSides, DEF CON) • Host webinars, office hours, and live workshops for developers and security teams • Represent Promptfoo at events with technical depth and authenticity • Build custom demos and technical collateral for prospects for late stage opportunities • Build small, well-documented sample apps that showcase Promptfoo capabilities • Demonstrate modern patterns for red teaming, agents, RAG security, guardrails, and CI/CD integration • Track new AI frameworks and model APIs; publish examples and integrations quickly