• Lead live onboarding calls with new Amplify customers via Zoom • Own the end-to-end onboarding process from initial setup to go-live • Implement and customize Amplify using HTML and CSS when needed • Work directly in customer Shopify merchants to ensure correct installation and configuration • Troubleshoot technical issues related to Amplify, Shopify, and storefront behavior • Clearly explain technical concepts to non-technical customers • Coordinate with Product and Engineering to resolve bugs or complex issues • Document onboarding steps, customer configurations, and edge cases • Identify recurring onboarding challenges and suggest process or tooling improvements • Ensure customers feel confident, supported, and ready to launch with Amplify