Cresta
Real-Time Intelligence for Contact Centers
GTM Automation Lead
Location
United States
Posted
27 days ago
Salary
$140K - $160K / year
Bachelor Degree5 yrs expEnglish
Job Description
• Build signal-based activation workflows across Common Room, Salesforce, and a sequencing platform (Gong Engage preferred)
• Design and operate enrichment waterfalls (ZoomInfo, LeadIQ, Clay)
• Translate prioritized audiences into sequences, tasks, and SDR workflows
• Partner with Revenue Technology on Salesforce changes delivered on a biweekly sprint cadence
• Instrument dashboards, QA checks, and experiments to improve conversion and speed
Job Requirements
- 5+ years in GTM Ops, Marketing Ops, RevOps, or similar
- Hands-on experience with sequencing tools (Gong Engage preferred)
- Proven ability to build automation that drives pipeline outcomes
- Strong Salesforce fluency (activation layer, not platform ownership)
- Comfort operating in modern GTM tooling + no/low-code environments
Benefits
- Comprehensive medical, dental, and vision coverage with plans to fit you and your family
- Flexible PTO to take the time you need, when you need it
- Paid parental leave for all new parents welcoming a new child
- Retirement savings plan to help you plan for the future
- Remote work setup budget to help you create a productive home office
- Monthly wellness and communication stipend to keep you connected and balanced
- In-office meal program and commuter benefits provided for onsite employees
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