• Translate company priorities into regional field plans, calendars, and plays aligned to pipeline goals and target accounts. • Lead strategy, presence, and outcomes for major industry conferences/trade shows; define themes, demos, staffing plans, and follow-up motions. • Build repeatable regional formats (exec briefings, workshops, meetups, partner events) that move opportunities forward. • Partner with sales to run ABM-style programs for priority accounts (1:few / 1:many) including workshops, roundtables, and custom experiences. • Create scalable partner marketing motions with hyperscalers, GSIs, ISVs, and channel partners; execute co-branded campaigns and events. • Adapt global messaging and content into region-specific programs (vertical focus, language/local nuance, regulatory considerations). • Operate mid-funnel and late-funnel plays (technical workshops, solution deep-dives, executive briefings) and ensure fast, disciplined follow-up. • Run a weekly operating rhythm with regional VPs/Directors, SDR, and alliances; provide clear “what/when/who/next steps.” • Own field performance dashboards: sourced/influenced pipeline, stage progression, velocity, cost per opportunity, and event ROI. • Work with Sales leadership, Partner/Alliances, Product/Vertical Marketing, Solutions Engineering, Comms/Brand, Marketing Ops, Customer Success.