DEPT®

We deliver Growth Invention for the world's most ambitious companies.

Account Lead, Retail Paid Search

Performance MarketingPerformance MarketingFull TimeRemoteTeam 1,001-5,000H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

38 days ago

Salary

$110K - $120K / year

Bachelor Degree5 yrs expEnglish

Job Description

• Develop and implement strategic paid search campaigns across retail media networks to drive performance and growth for an enterprise retail account. • Lead and manage a team of paid search specialists, providing guidance, mentorship, and professional development opportunities to enhance team performance. • Collaborate with cross-functional teams, including analytics, creative, and account management, to ensure cohesive and integrated media plans that align with client objectives. • Analyze campaign performance data to provide actionable insights and recommendations for optimization, ensuring maximum ROI and alignment with client goals. • Oversee the day-to-day execution of paid search campaigns, ensuring timely delivery and adherence to budget and quality standards. • Stay current with industry trends, emerging technologies, and best practices in paid search and retail media networks to maintain a competitive edge and drive innovation. • Build and maintain strong relationships with clients, acting as a trusted advisor and ensuring satisfaction with media strategies and outcomes. • Develop and present performance reports and strategic recommendations to clients and internal stakeholders, highlighting key insights and opportunities for growth. • Foster a collaborative and high-performing team environment, encouraging open communication and knowledge sharing to drive continuous improvement.

Job Requirements

  • Minimum of 5 years of experience in paid search advertising, with a focus on retail media networks.
  • Minimum of 3 years of experience in client facing roles.
  • Proven track record of managing successful paid search campaigns for enterprise-level accounts.
  • Deep understanding of retail media networks and platforms, such as Amazon Advertising, Walmart Connect, Best Buy Ads, Target Roundel etc.
  • Proficiency in paid search tools and technologies, including Google Ads, Bing Ads, and analytics platforms.
  • Strong analytical skills with the ability to interpret data and provide actionable insights.
  • Experience leading and managing a team, with a focus on mentorship and professional development.
  • Excellent communication and interpersonal skills, with the ability to build strong relationships with clients and internal teams.
  • Ability to foster a collaborative and high-performing team environment.
  • Ability to develop and implement strategic paid search plans that align with client objectives and drive business growth.
  • Strong problem-solving skills and the ability to adapt to changing market conditions and client needs.

Benefits

  • Healthcare, Dental, and Vision coverage
  • 401k plan, plus matching
  • PTO
  • Paid Company Holidays
  • Parental Leave

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