• Own and scale Meta Ads campaigns end-to-end • Manage and grow large monthly budgets with ROAS / LTV focus • Launch, test, and scale campaign structures and strategies • Work hands-on inside ad accounts • Operate on top of — and help evolve — our UA automation algorithm • Design and execute testing frameworks • Drive creative and funnel experiments with product and creative teams • Identify scalable growth levers • Maintain campaign logic and process documentation