• Act as the primary finance partner to Sales and Marketing leadership, bringing insight, structure, and accountability to acquisition performance • Own and evolve the financial model connecting GTM investments across marketing & sales to revenue outcomes, including understanding of our acquisition funnel, rep productivity and unit economics. • Lead GTM planning processes — aligning expectations across leadership, surfacing trade-offs, challenging investment allocation and identifying areas of improvement. • Develop rolling monthly forecasts in conjunction with GTM leaders to maintain a live pulse on acquisition trends • Iterate on compensation structures and incentive plans in partnership with Sales Ops, People, and GTM leaders • Identify and implement AI and automation-based solutions to streamline reporting, enhance modeling accuracy, and reduce manual processes • Deliver actionable reporting and performance insights that guide strategic pivots and long-term planning