• Generate leads and deliver meaningful sales demonstrations for prospects and current clients to best serve them in growing their plant health care business with Rainbow products, protocols, and application equipment. • Attend and speak at local conferences, meetings, and industry events to create awareness and develop relationships with key influencers in the Treecare and Landscape Maintenance industry. • Work within our sales process to ensure that our clients are communicated with frequently and effectively to optimize opportunities. • Create a positive client experience by providing top-tier customer service and a consultative selling approach. • Identify new and existing customer opportunities to grow accounts and identify new business opportunities. • Document and regularly use and update customer information, sales workflows and sales activities in CRM (Acumatica). • Develop and regularly update a working prospect list for the territory. • Meet or exceed the aligned sales goals within the territory.