• Proactively identify and pursue new customer opportunities within the assigned territory, with a focus on expanding Siemens Healthineers’ Chemistry, Immunoassay, and Automation portfolio. • Lead and coordinate strategic sales campaigns, leveraging internal resources and cross-functional teams to deliver customized solutions that meet customer needs. • Conduct in-depth workflow analyses and “day in the lab” assessments to uncover operational inefficiencies and present tailored solutions that improve laboratory performance. • Build and maintain strong relationships with key decision-makers, influencers, and stakeholders across healthcare systems, laboratories, and integrated delivery networks (IDNs). • Monitor competitive activity, market trends, and customer feedback to inform account strategies and adapt sales approaches. • Maintain accurate records of sales activities, pipeline development, and forecasting through CRM tools; participate in quarterly business reviews and account planning sessions. • Partner closely with Account Executives, Sales Specialists, and Healthcare System Executives to ensure alignment of messaging, strategy, and execution across customer engagements. • Uphold Siemens Healthineers’ standards for ethical sales practices, regulatory compliance, and customer transparency.