• Own the entire sales cycle – from prospecting and outreach to product demos, negotiations, and closing deals. • Engage and build relationships with key stakeholders at mid-market multifamily companies. • Prospect and qualify leads (with support from SDRs) to create a strong sales pipeline. • Run engaging product demonstrations, clearly articulating AppWork’s value and differentiation. • Manage complex sales processes (multi-threading, procurement, pilots, etc.). • Collaborate with marketing, SDRs, and customer success to optimize sales strategies. • Represent AppWork at industry conferences to increase brand awareness and network with prospects. • Provide market and client feedback to help shape AppWork’s future product development and roadmap.