• Write compelling, user-friendly messaging across multiple channels and audiences—everything from straightforward emails to strategic thought leadership pieces. • Help craft marketing campaign materials that exude brand voice yet are clear in their messaging. • Bring original copy ideas to life, capturing the target audience's attention, motivating action, and driving the client’s business forward. • Clearly present creative strategy to clients, and own the ability to walk through an entire creative campaign. • Brainstorm thought leadership concepts one day and tackle detail-oriented projects the next. • Proactively offer guidance and direction to other copywriters when necessary. • Develop a deep understanding of the client and their services. • Create and present messaging strategy that enhances client’s brand identity. • Work closely with Art Directors and other creatives to create visual and verbal harmon. • Balance client feedback with proven strategy. • Check questionable details and consider laws governing copy, such as registered and trademarked symbols, country of origin, and material construction. • Stay abreast of marketing trends, innovations, and successes. • Write consistently in brand voice with an eye for nuance across audiences and lanes of business. • Demonstrate attention to detail by using the creative brief and research to meet the client’s needs. • Manage your time effectively, handling multiple deadlines and priorities, sometimes on short timelines. • Demonstrate pride in the quality of your work. • Have experience as a people manager.