Unlayer (YC W22)

The simplest way to design mobile responsive emails and landing pages.

Growth Lead

Growth MarketingGrowth MarketingFull TimeRemoteTeam 11-50Since 2022H1B No SponsorCompany SiteLinkedIn

Location

United States

Posted

91 days ago

Salary

Not specified

English

Job Description

• Design and execute Unlayer’s global growth strategy focused on developers, engineering teams, and technical decision-makers. • Operate first as an individual contributor, driving initiatives across AEO, technical content, community, experiments, and distribution. • Scale what works by adding people, partners, or resources only when needed. • Build Unlayer’s presence everywhere developers discover, discuss, and select tools. • Create and distribute high-quality technical content across GitHub, documentation, tutorials, templates, sample code, and programmatic SEO assets. • Develop awareness across communities such as Hacker News, Reddit, StackOverflow, Discord, Slack groups, and niche developer ecosystems. • Run continuous experiments across landing pages, funnels, onboarding flows, PLG loops, pricing, and messaging. • Identify unconventional channels and growth opportunities that create outsized leverage. • Launch and nurture a global developer community around Unlayer. • Create ambassador programs, community challenges, webinars, workshops, and collaborative GitHub efforts. • Identify and establish integrations with complementary platforms and developer tools.

Job Requirements

  • Preferred experience includes developer-focused marketing, AEO, SEO at scale, PLG growth, technical content creation, or previous work with APIs, SDKs, or dev tools.
  • A highly hands-on operator who prefers building and executing over managing from a distance.
  • A pragmatic, non-bureaucratic problem-solver who values speed, autonomy, and clarity.
  • A growth-minded marketer who understands how developers evaluate tools and adopt technologies.
  • A creative experimenter with a bias for action and a strong curiosity for technical products.
  • A founder-friendly collaborator who is comfortable working directly with senior, entrepreneurial leaders.
  • A data-informed decision-maker who thrives in fast-moving, ambiguous environments.
  • A global citizen who is comfortable working remotely, asynchronously, and independently.

Benefits

  • A remote-first, work-from-anywhere environment.
  • A results-only culture with flexibility, autonomy, and trust.
  • Direct access to and collaboration with the founding team.
  • Competitive compensation.
  • The opportunity to define and lead growth for a global, developer-facing product used by millions.

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