Bullseye Strategy

Data-driven digital marketing agency specializing in paid digital media, SEO, social media, and content marketing.

Copywriter, Content Ops Specialist

CopywriterCopywriterFull TimeRemoteTeam 11-50H1B No SponsorCompany SiteLinkedIn

Location

Florida

Posted

67 days ago

Salary

$50K - $60K / year

Bachelor Degree2 yrs expEnglishCloudWord Press

Job Description

• Create compelling, on-brand copy across multiple clients with varying brand voices, digital channels, and formats while managing the tactical execution of content operations • Produce everything from engaging social media posts to comprehensive whitepapers, ensuring consistency in voice, tone, and quality across all client touchpoints • Write and edit organic social media posts • Develop ad copy for multiple formats, including social media ads, traditional banner ads, digital OOH (out-of-home) ads, CTV (connected TV) ads, and more • Produce long-form blog content (1,000-2,500 words) that aligns with SEO strategies and brand voice • Write comprehensive whitepapers (3,000-5,000 words) for clients requiring in-depth, research-driven content • Create compelling website copy, landing page copy, SMS messages, subject lines, preview text, and email copy that drives conversions • Draft media pitches for PR initiatives, internal pick decks, and client campaigns (note that this is not required, but a nice-to-have; will train) • Conduct research to support content development and ensure accuracy across all deliverables • Write content briefs for whitepapers and blogs • Maintain brand voice consistency across all content types and client accounts • Proofread and edit work to ensure high editorial standards and error-free delivery • Upload content to social media scheduling tools (e.g., Cloud Campaign, Sprout Social, HubSpot - training provided) • Prep blog posts by sourcing and adding appropriate stock imagery • Utilize AI tools to create, optimize, and accelerate copy creation while maintaining quality standards • Generate AI images to support content needs (training provided) • Upload and publish blogs to WordPress (training provided) • Maintain organized file systems and content libraries • Track project timelines and communicate progress to team leads • Content creator recruitment and management of content creator programs, both in platform and through content creator platforms (sourcing and working with content creators is a plus, but not required)

Job Requirements

  • 2-4 years of copywriting experience in an agency or in-house marketing environment
  • Exceptional writing and editing skills across multiple formats and tones
  • Versatility in writing style with the ability to write across formats from long-form content to short-form social and ad copy
  • Brand voice expertise with the ability to maintain consistency across all client communications
  • Excellent attention to detail and proofreading skills
  • Strong research capabilities for finding accurate information to support content development
  • Time management skills for juggling multiple projects and meeting deadlines in a fast-paced agency environment
  • SEO knowledge, including an understanding of keyword optimization and SEO best practices
  • Technical proficiency and comfort learning new tools and platforms; willingness to embrace AI-assisted copywriting and image generation with tools like ChatGPT, Claude, Grok, Canva, etc.
  • Collaboration skills to work well with cross-functional teams and accept constructive feedback positively
  • Adaptability with flexibility in approach and ability to pivot when priorities shift
  • Self-starter mentality with a proactive approach to identifying opportunities and solving problems independently
  • Experience with WordPress a plus (training provided)

Benefits

  • 401(k)
  • Dental insurance
  • Health insurance
  • Paid time off
  • Professional development assistance
  • Vision insurance

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