• Direct the execution of sales efforts and initiatives within targeted markets • Develop and coordinate sales selling cycle and methodology • Collaborate with marketing leadership, sales management and other internal functional groups to identify and develop new customers for IFS products and services • Provide an accurate forecast that supports the management of the company’s cash flow targets and develop annual sales plan strategies and plans to accomplish or exceed corporate goals which drive the increase of revenue and profitability. • Manage and build a rolling pipeline and identify opportunities and new project development. • Identify and measure leading indicators on a regular basis to motivate ideal behaviors within the sales team • Analyze and evaluate the effectiveness of sales, processes, costs and results. • Develop and manage sales budget and oversee the development and management of internal operating budget • Directly engage with key client accounts, deliver value-based sales presentations to key clients in coordination with sales representatives, and coordinate the management of all other accounts. • Establish long-term business relationships with customers, key strategic partners and influencers. • Effectively prospect for New Business leads/opportunities, target new accounts and opportunities in medium to large companies. • Direct staffing, training and performance evaluations to develop sales program. • Help build and develop sales team competencies and capabilities. • Coach and motivate sales team to achieve goals. • Represent the company at various business meetings to promote company. • Supervise the preparation, issuance and delivery of sales materials, exhibits and promotion programs. • Promote positive relations with partners, vendors and distributors • Establish and implement short- and long-range departmental goals, objectives, policies and operating procedure • Strong negotiation skills and good contract knowledge