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Meta Ads Marketer

MarketingMarketingFull TimeRemoteTeam 501-1,000H1B No SponsorCompany Site LinkedIn

Location

United States

Posted

52 days ago

Salary

$80K - $120K / year

Bachelor Degree5 yrs expEnglish

Job Description

• Lead hands-on ad creation and A/B testing: Conduct A/B tests on headlines, images, CTAs, formats, and hooks to enhance engagement and ROAS across platforms. • Conceptualize and execute full-funnel campaigns on Meta, Google Ads, YouTube, TikTok, and more, iterating creatives based on real-time performance data. • Manage and scale ad budgets from $0 to $1M-$5M ARR range, focusing on efficiency and strong return on spend. • Optimize advertising budgets by scaling high-performing creative variants and maintaining fresh ad libraries with updated copy, visuals, and videos. • Monitor key metrics such as CTR, conversion rates, and creative fatigue; apply insights to iterate ad assets and A/B testing strategies. • Stay ahead of trends in short-form video, UGC-style ads, and platform algorithms to fuel innovative creative experiments.

Job Requirements

Bachelor’s degree in Marketing, Design, Communications, or equivalent experience.
5+ years in performance or paid marketing.
Experience managing ad budgets ($0 to $1M - $5M ARR range) with consistent ROAS outcomes (3x+ preferred)
Skilled in Meta Ads Manager, Google Ads, YouTube Ads, and LinkedIn Campaign Manager.
Comfortable with A/B testing, creative optimization, and performance reporting.
Analytical mindset for interpreting data and driving creative optimizations.
Excellent communication and collaboration abilities in team settings.
Experience in B2B or SaaS marketing is highly preferred.