• Develop, implement, and adjust a territory business plan to ensure consistent goal attainment and continued revenue growth among current and future customers. • Complete effective sales meetings and presentations to laboratory clinical, operational, and financial decision makers. • Provide commercial leadership with organized and accurate sales forecasts, territory business reviews, competitive sales activity, and other information, as requested. • Cooperate and strategize with commercial colleagues and internal teams (e.g., scientific affairs and marketing) to maximize value to the customer and expedite winning business opportunities. • Demonstrate exceptional product knowledge and situational fluency to provide customers with accurate and effective sales presentations that generate new revenue and ensure customer satisfaction. • Maintain accurate customer information and territory records through Salesforce.com. • Participate in continuing education seminars and product training on a periodic basis. • Represent EUROIMMUN at conferences and trade shows, as required.