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Role Description

We are seeking a versatile Junior Ecommerce Brand Manager (TikTok) who will serve as both a strategic account partner and operational Associate for our TikTok e-commerce initiatives. This position requires hands-on shop management experience and strong analytical skills.

Key Responsibilities

• TikTok Shop Operations
  • Help manage promotional campaigns, including discounts, flash sales, and participation in monthly TikTok seller programs.
  • Process refund and return requests while maintaining high customer satisfaction standards.
  • Provide responsive customer service across all touchpoints to ensure positive shopping experiences.
  • Identify and capitalize on TikTok growth opportunities, including mission completion for ad credits and promotional coupons.
  • Conduct competitive research and implement data-driven strategies to enhance shop performance.
  • Manage customer review ecosystem, addressing negative feedback through professional engagement and resolution strategies.
  • Oversee CRM system implementation to nurture existing customer relationships and drive repeat purchases.
  • Monitor daily shop health metrics and Seller Performance Score (SPS) to ensure platform compliance and optimal performance.
• Account Management
  • Create, analyze, and present detailed performance reports with actionable recommendations for growth.
  • Troubleshoot client challenges efficiently and escalate issues to appropriate teams when necessary.
• Campaign Coordination
  • Collaborate with media buying and creative teams to ensure alignment between shop operations and advertising campaigns.
  • Assist in the development of comprehensive promotional calendars for TikTok Shop events, product launches, and seasonal initiatives.
  • Ensure seamless integration between TikTok advertising efforts and shop functionality for optimal conversion performance.
  • Track, analyze, and report on campaign performance metrics, focusing on shop conversion optimization.
  • Generate detailed audit proposals and competitive analysis reports for prospective clients.
  • Coordinate cross-functional initiatives to maximize campaign effectiveness and ROI.

Qualifications

• 1+ years of experience in TikTok Shop brand management (preferred) or Brand Management for Amazon or another ecommerce platform.
• Strong analytical skills with experience in performance reporting and data interpretation.
• Excellent written and verbal communication skills.
• Experience with CRM systems and customer service platforms.
• Knowledge of TikTok platform, social commerce trends, and digital advertising ecosystems.

Preferred Qualifications

• Understanding of e-commerce metrics, conversion optimization, and customer lifecycle management.

Core Competencies

• Operational Excellence: Strong attention to detail with capability to manage multiple operational workflows.
• Problem-solving: Quick identification and resolution of both client and operational challenges.
• Communication: Clear, professional communication across all stakeholder levels.

Work Environment

This role operates in a fast-paced, client-focused environment requiring daily platform monitoring, proactive client communication, and coordination across multiple internal teams. The position demands both strategic account management skills and hands-on operational execution across TikTok's evolving commerce ecosystem.