Innovating business travel with a free-to-use hotel booking platform.

Growth Lead, Organic

Growth MarketingGrowth MarketingFull TimeRemoteTeam 201-500Since 2018H1B No SponsorCompany Site LinkedIn

Location

United States

Posted

51 days ago

Salary

$170K - $200K / year

6 yrs expEnglishSQLWord Press

Job Description

• Channel Growth: Drive measurable improvements in organic search traffic and LLM-generated referrals (AEO/GEO) that translate to new user acquisition and revenue. • Technical SEO Excellence: Ensure Engine.com and all product properties are optimized for both traditional crawlers and AI agents, enabling efficient access and action on behalf of users. • Content Automation: Build and manage scalable content programs using tools like AirOps to dominate long-tail search queries and establish topical authority in business travel. • LLM Optimization: Develop and execute experiments to improve Engine's presence in ChatGPT, Perplexity, Gemini, and other answer engines through citation-worthy content and agent-friendly architecture. • Cross-Product Strategy: Create cohesive organic strategies across Engine's core platform, Groups, Spaces, and Partner Hub that drive traffic to each product's unique value propositions. • Performance Reporting: Deliver data-driven insights on organic performance using Amplitude, Snowflake, Salesforce, and other analytics tools to inform strategy and demonstrate ROI. • Competitive Intelligence: Monitor and outmaneuver competitors in search through technical superiority, content depth, and emerging channel adoption.

Job Requirements

Proven SEO Leadership: 6+ years creating and executing SEO strategies with demonstrated success in competitive markets. Recent full-time proven success on AEO/GEO required.
Content Automation Expertise: Track record of building scalable content programs using automation tools; experience with AirOps strongly preferred.
Technical Depth: Strong technical expertise in site architecture, structured data, crawl optimization, and making websites both SEO and LLM-friendly.
Data Fluency: Proven ability to translate data into insights and decisions using analytics tools. Comfortable with SQL and data warehouse platforms like Snowflake.
Platform Expertise: Deep understanding of traditional search (Google, Bing) and LLM platforms (ChatGPT, Gemini, Perplexity, Claude).
High Agency: Motivated self-starter who independently leads roadmap development and execution across cross-functional stakeholders including Product, Engineering, Web, Design, and Agencies.
Communication Excellence: Exceptional written and verbal skills; ability to influence senior leadership and technical teams alike.
Preferred Qualifications: In-house, B2B SaaS SEO experience, Experience in travel, fintech, or marketplace businesses, Proficiency in NLP, vector search, and RAG, Experience with Webflow, WordPress CMS management.

Benefits

Compensation: Competitive base pay tied to role and experience, with opportunities for bonuses, commissions, and equity.
Benefits: Check out our full list at http://engine.com/culture.
Environments for Success: Different roles have different needs in terms of the environments that drive success which is why we have a hybrid-hub model. Whether you are in one of our amazing offices or fully remote, we’ll make sure you have what you need to succeed.