• Develop and execute cross‑functional strategies that expand revenue across new and existing markets. • Identify growth levers, emerging opportunities, and operational gaps to increase revenue yield and business scalability. • Partner with marketing, product development, finance, and customer success to build integrated go‑to‑market plans. • Create a seamless customer journey from lead generation to long‑term retention. • Lead sales operations, including forecasting, pipeline governance, territory planning, and process optimization. • Implement best‑in‑class tools, playbooks, and workflows to increase sales productivity and efficiency. • Build analytical frameworks to evaluate market trends, pricing models, and revenue performance. • Track KPIs and operational metrics, identifying trends and driving action plans to improve results. • Conduct competitive and market research to strengthen pricing strategies and value positioning. • Stay current on industry trends to help AvaSure maintain a leadership edge in virtual care innovation.